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& nbsp; & nbsp; & nbsp; & nbsp; [Chinese shoes Network - brand observation With Zara parent company Inditex shares 5 August break 32 euros per share (about 216.9 yuan), the world's largest apparel retailer Suppliers global market value of one hundred billion euros into the club. Currently, the club "membership" only number more than 80, while Inditex's market value has exceeded the world's largest luxury goods group LVMH for 89 billion euros. And still far ahead of the big sports rival Nike and peer H & amp; M. The company is located in the country of Spain, Inditex has become the most valuable company, ahead of telecommunications company Telefonica SA and Banco Santander Banco Santander SA. open much more money owns Zara, Massimo Dutti, Bershka and Stradivarius Inditex brands such as steady growth in revenue in recent years, 2014 recorded an 8% revenue increase. As head of the block in which Zara signs, contributed two-thirds of the Group's revenue. While not as H & amp; M to open a new store every day rate of expansion, Inditex also continue to expand in existing and emerging market territory. 10 June, Inditex reported 2015 first-quarter results mentioned in the past three months, the company in 27 countries worldwide added 63 stores an cheap jordans from china d plans to open in 2016 50-60 countries store. This means that nearly 85% of big capital expenditures will be used for new stores and renovations. Of course, including China stores - the first time since 2006 Zara to enter the Chinese market so far, a lot of stores has deteriorated. general impression, in addition to improving sales unexpectedly store openings, operating costs will also rise. After Zara expansion strategy implemented over the past two years, from the performance report net profit growth of 28%, the expansion strategy is quite good. exchange rate and electricity are also a big help and LVMH, Hermes and other brands, like the rest of Europe, Inditex by recent exchange rate fluctuations made a fortune. Falling euro and stronger dollar to stimulate the global sales of the Group. Last October, Zara also to widen the channel to the line, the Lynx opened a flagship store, and tried through online platform for the next line drainage. In this performance report at the meeting, Inditex also reiterated this year set up shop in Taiwan, Hong Kong, Macao and other places plan, which means that the territory of the upcoming expansion of e-commerce brand to 30 countries worldwide. In April this year, Inditex's for 20-35 year-old urban wome cheap air jordans n brand Stradivarius landed Lynx announced. Prior to this, Zara's sister brand Massimo Dutti, Bershka have in the Lynx opened flagship store. So the wealthy founder also became the world's second 79-year-old founder Amancio Ortega is probably an industry legend, he spent 40 years on the development of northwest Spain, a small town of a company called Zara clothing store to now the world's largest clothing group in the world, 90 countries She opened the shop in 6700. Group shares in the last 12 months rose by 36%. Ortega has a half stake earlier this year with $ 72.9 billion (about 452.62 billion yuan) worth on Bloomberg global rich list ranked second only to Microsoft founder Bill? Gates (Bill Gates) . (. Chinese shoes Network - the most authoritative and most professional shoe News China's top ten brand shoes shoe selection: Bob dog, ABC children's shoes, children's shoes bear seasons) & nbsp; yesterday little emperor LeBron James today fire open, out of the ternary data of 32 points, 10 assists and 12 rebounds, and in the second half were put on the red and white home and Veterans Day version of PE color led the team 118-111 overcome the parrot. But today officially announced the cancellation of the three pairs of James, the reason is that cheap foamposites after the official video playback, determine the home of the Knights of the data and the actual data to make a slight error. James, an assist and a rebound in the game is not valid, three pairs of this "abortion"". Although the three double canceled, but for James, again to regain the three pair is not difficult, is the first team to win the game. 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The original , according to the agreement, South Qi shoes shoes brand "kkg", perfect its brand in the international market operation, market channel construction and marketing netw buy cheap jordans online ork, will give Snoopy the world children's products giant to take care of, and to "kkg" brand in the international market. In addition, the United States Snoopy company will send 2 to 3 designers every 3 months to South Qi shoe, to guide its R & D department to develop new products. industry insiders said that the current Chinese children's shoes industry is still in its infancy, children's shoes enterprises with multinational companies to improve sales channels and brand marketing experience, started the international brand, can be regarded as a coup. chairman Huang Zhengrong told reporters the South ADA shoe enterprises, want a brand culture into the domestic famous brand Shang Fei easy to build up international brands need more power, so if only by virtue of its own strength to create an international brand, it is very difficult for children's shoes enterprises. "However, Chinese has a saying that" the world is difficult, as long as willing to climb ", a change of perspective, children's shoes enterprises to enter the international market, to create an international brand is possible, so this kind of thinking prompted us to become Snoopy's strategic partner." He said: "we first signed a 3 year agreement, in the past 3 years, South Qi shoes wil cheap jordans free shipping l shoes at a certain price to sell Snoopy, then Snoopy's own re enacted in its worldwide sales price, they add their own profits, make the difference, but they have to" kkg "brand sales we supply shoes in the world. The Snoopy company in the world market and perfect market network and mature experience in brand promotion, "kkg" brand in the international market will soon be promoted." according to reports, the South ADA shoe still registered in Hongkong "kkg" Hongkong International Holdings Limited, specifically with the Snoopy company on the "kkg" brand marketing, and learn from Snoopy's experience of nurturing domestic market brand marketing. Therefore, the Snoopy company, Hongkong "kkg" and South Qi shoes the three enterprises, in the "kkg" children's product development, production, marketing and other aspects of the specific division of labor: South Qi shoes responsible for production, processing plants play a role; Snoopy company has become the product)some time ago, the domestic market is all white color Air Force 1 Low Supreme SP 09 Air Huarache NIKE, the European market has a purple black color AIR FORCE 1 SUPREME SP 09 AIR HUARCHE sale, using huarache technology AIR FORCE SUPRREME lighter, Amethyst outsole looks very pleasant, China will jordans on sale online be listed at the end of June, please pay attention to the new shopping mall. this time "Inception" across the world, including several characters also will be bursting with popularity. Tom, EAMES, who plays "the forger" in the film, recently appeared in Vancouver with his new girlfriend, Charlotte Riley, Hardy. 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The Olympic Games, is undoubtedly the best brand Sword land. 2008 Beijing Olympic Games, Nike big shouted "game first," the loud slogans, while the marketing is getting more drama onto the stage of the rise of the Internet, and more specifically, Nike will lies in the so-called "referendum in hope Network Home "of Tencent body. & nbsp; & nbsp; & nbsp; The interactive experiential marketing as cheap jordan shoes a brand implant placement hearts & nbsp; & nbsp; & nbsp; and official sponsor Adidas different, non-Olympic Nike sponsors the "full court press" like integrated strategic layout, more rapidly fell into the network, started the Olympic marketing of "alternative" campaign. & nbsp; & nbsp; & nbsp; seasoned Nike cooperate with almost all major Chinese portals before. This time, they decisively chose Tencent. Compared to other web sites symbolic page pop-up ads on Tencent's platform, Nike take advantage of its great variety of forms, including Tencent Olympic Channel overall title, IM Olympic gold medals table player title, Gold TIPS broadcast, network virtualization image area NIKE national team shirt, NIKE Olympic gold players video channel (NIKE signing players video game), phone Tencent "2008 my home phone network," the overall title, NIKE Olympic theme WAP pages, NIKE phone forum, Tencent love the wall and gold Nike athletes page, broadcast the Olympics live, blog, community forums. & nbsp; & nbsp; & nbsp; three-dimensional use Tencent platform resources, almost makes "Nike hook" the vast majority of Chinese netizens "siege" of the potential formation of a whirlwind in China hundreds of millions of Internet users in mind Nike establish a positive, optimistic, progressive brand image. & nbsp; & nbsp; & nbsp; Nike has always respected "brand orders to the world," Tencent to expand in a variety of innovative online marketing tools, the access to information, sports and entertainment spirit of understanding, integration of communication and self-expression of Internet users among people achieve a "brand captured the hearts" effect: In the "Nike athletes Olympic gold video" unit, average daily pv reach 1.32 million, the average daily uv 82 million; the "Nike gold contestant zone" during the 16 days of competition, the total PV breakthrough 1,270,000; phone Tencent page promotion to get the average daily exposure over 100 million, nearly 1 million hits daily; "avatar - -Nike national team shirt zones "to attract users to receive a total of more than 2.6 million copies of the relevant image dress. & nbsp; & nbsp; & nbsp; to the emotional resonance of the brand communication open valve & nbsp; & nbsp; & nbsp; Liu Xiang Nike is the first betting world class sponsor, which for Liu Xiang Marketing has been remarkable. Early in the ????? world record, build on the progress Nike launched the "12 seconds 88" advertising, the industry has been hailed as a flash in the pan. For non-sponsor Nike, Liu Xiang is obviously also its greatest expectations at the Beijing Olympics. However, on August 18, Liu Xiang, the record of a company does not expect the accident had ended Beijing Olympic journey. This unexpected blow to Nike's marketing campaign mean? & nbsp; & nbsp; & nbsp; August 19, Nike worked overnight making the "love sports, even if it breaks your heart," print ads in major newspapers overwhelming occupation of the country, on the screen, Liu Xiang calm face and the slogan this line meaningful impact everyone's heart. Even more amazing is that almost at the same time, a network of support for Liu Xiang blessing, "Storm", from Tencent Nike brand wall blows in all directions. & nbsp; & nbsp; & nbsp; August 18 the same day Liu Xiang, Nike set up in cooperation with Tencent "QQ love wall - Blessing Liu Xiang" (nike brand wall), a launch that give users The enthusiastic response. During the Olympic Games, every day millions of Internet users through Tencent understand Celent and watch videos, bless Liu Xiang QQ love wall, almost overnight become the land of enthusiastic Chinese netizens. & nbsp; & nbsp; & nbsp; "QQ love wall - Blessing Liu Xiang" (nike brand wall) of the establishment, pressed the hearts of users "Sadness button", through the mobilization of their emotions, touched softest corner of people's hearts, through instant messaging software Tencent large network of people, Nike's marketing message spread like a virus and spread, and quickly copy transmitted to the tens of thousands, hundreds of millions of audience. & nbsp; & nbsp; & nbsp; more appealing sadness than joy, reverse thinking Nike Liu Xiang added points, Effects medals on the brand's bigger than he received. Within a week, only persons directly involved in this block wall stickers blessing blessing reaches nearly 20,000 people, with a total of more than 370,000 page views. Marketing expert Professor Li Wei commented: Nike's rapid response and tragic ads, no strong commercial flavor, meet the people's pursuit of sporting spirit and desire to spread through word of mouth network participants and direct expression, to the viral marketing and effect of secondary spread beyond its simple endorsement value. & nbsp; & nbsp; & nbsp; when numerous difficulties, Nike with a nice public relations battle, a turnaround, in addition to traditional forms of print, television advertising, network with its interactive, participatory, immediate characteristics, Nike changed from passive to active play a key role in promoting.